About

Crafting High-Performance Digital Experiences

At Coffee with Magento, we believe that a great e-commerce store is like a perfect brew: it requires the right ingredients, precise timing, and deep technical expertise. I am a freelance developer dedicated to helping brands evolve from rigid, monolithic systems to flexible, high-growth digital storefronts.

Our Mission

Our objective is to bridge the gap between complex backend commerce logic and modern, lightning-fast frontend experiences.

  1. Strategic Engineering: Providing high-performance code that is useful to store owners, marketing teams, and developers alike.
  2. Scalable Solutions: Building architectures that don’t just work for today, but provide the resources and flexibility needed for 2026 and beyond.
  3. Open Standards: Adhering to the MACH (Microservices, API-first, Cloud-native, Headless) principles to ensure your brand remains future-proof.

Core Development Principles

Architectural Relevance

Your technology stack must directly influence your business outcomes. We focus on:

  • Predictive Performance: Leveraging AI and Edge computing to forecast and meet user needs instantly.
  • Conversion Materiality: We treat every 100ms of load time as a critical business metric. If it’s not fast, it’s not relevant.

Technical Integrity

We ensure that your storefront is a faithful representation of your business logic.

  • Completeness: Real-time data synchronization across all global sales channels.
  • Zero-Error Deployments: Utilizing CI/CD pipelines to ensure your production environment remains stable and error-free.

Enhancing Your Digital Assets

Verifiability

I build using Open APIs and clean, documented code. This follows the principle of objectivity—any independent developer can verify and build upon the work, ensuring you are never “locked-in” to a proprietary black box.

Comparability & Brand Consistency

  • Industry Benchmarking: We constantly compare your store’s performance against global Core Web Vitals standards.
  • Unified Design Systems: Applying consistent UI/UX logic across web, mobile, and social commerce platforms to ensure a stable brand identity.

Understandability & Timeliness

  • Developer Experience (DX): Our codebases are expressed clearly so your internal teams can manage them with ease.
  • Real-Time Data: Information (like flash sales or stock updates) is delivered to the user at the exact moment they need to make a decision.

Data Flow & Architecture

In a Headless environment, we manage the flow of digital assets to ensure a “Positive Performance Balance.”

Data Source Delivery Method User Experience
Adobe Commerce REST/GraphQL API Structured Backend Logic
Next.js / React Edge Rendering Lightning-Fast Interface
Headless CMS Static Generation Rich Editorial Content

Strategic Note: My approach ignores the technical debt of legacy “all-in-one” platforms, focusing purely on actual “live” data exchange for maximum speed.


Technical Equity (Your Digital Balance Sheet)

We help you build long-term value in your business by focusing on owned digital assets:

  • Core Infrastructure
    • Decoupled Frontends (Hydrogen, Next.js)
    • Custom API Middleware
    • Highly-optimized Magento Backend configurations
  • Intangible Assets
    • SEO Authority & Structured Data
    • Proprietary UI Component Libraries
    • Custom AI Search Tuning

Trademark Disclaimer

Magento™ is a registered trademark of Adobe Inc. Coffee with Magento is an independent consultancy and freelance development service. This site and its services are not affiliated with, sponsored by, or endorsed by Adobe. We do not claim any ownership of the Magento or Adobe Commerce trademarks.